Logo & Corporate Identity | Classic geometry, always in style. Separated at birth? [3]


PhotobucketPhotobucket photo Logo_HBO_dian-hasan-branding_US-4_zpsb0e6bf8e.png photo Logo_Reporte-Indigo_wwreporteindigocom_dian-hasan-branding_MX-5_zps1f92edbc.png photo Logo_HBO_dian-hasan-branding_US-2_zps51ce2052.png photo Logo_HBO_dian-hasan-branding_US-6_zpscd47ed33.png photo Logo_OM_Extremely-Fashionable-Furniture_wwwliangcourtcomsg_liang-court_happenings-detailsaspx-idjAfBFInruGkKCRyR5cUVag_dian-_zps0d2c02a6.pngLogo_Purple-Dot-Design-Starts_www.facebook.com_purpledotdesigns_dian-hasan-branding_IN-21Logo_Daya-Dimensi-Indonesia_dian-hasan-branding_ID-11PhotobucketPhotobucketPhotobucketLogo_Korea-Telecom_OLD-LOGO_dian-hasan-branding_KR-11PhotobucketPhotobucketPhotobucketPhotobucketPhotobucketPhotobucketPhotobucketLogo_AIG-Lincoln_dian-hasan-branding_2Logo_ACATS-BVBA_dian-hasan-branding_ES-2Logo_SRUC_Scottish-Rural-College_NEW-LOGO_dian-hasan-branding_UK-1UntitledPhotobucket photo Logo_Kizoom_dian-hasan-branding_US-3_zpse3666905.png photo Logo_Kizoom_dian-hasan-branding_US-2_zps1798bcc2.pngLogo_LMS-Engineering-Innovation_www.europractice-ic.com_wordpress_LF_wp-content_uploads_2011_06_CC-LMS.pdf_dian-hasan-branding_FR-2 photo Logo_Logopaedie-Austria_wwwimgespraechat_dian-hasan-branding_AT-2_zpsd3dcb50a.png

We live in a visual world, where every logo, symbol, sign, coterie of words with interesting fonts and even a single letter, has a meaning, and is used to communicate a message. This is all part Semiotics, the study of signs and signals. And in business, it’s wise to understand the role of Semiotics in brand-building.

Reporte Indigo, Mexico; Purple Dot, Marketing Communications & Design Consulting Co., Bangalore, India (and their Facebook page);  OM Extremely Fashionable Furniture, Singapore; Logopaedie AustriaKizoom Labs Children’s eBooks, USA; LMS Engineering, for the Automotive, Aviation and Energy Sectors, a Siemens Subsidiary Co., Leuven, Belgium; Crimson Hexagon, Social Media Analysis and Analytics, USA; Nicevend Vending Machine Systems, subsidiary of Israeli-based Quinzee; IDA Ireland, Irish Investment and Trade Promotion Board; Hexagon Lounge, Manila, The Philippines; Banque Heritage, a Swiss Private Bank.

 photo Logo_HBO_dian-hasan-branding_US-5_zpsf64f6f3b.png photo Logo_HBO_dian-hasan-branding_US-3_zps76d3aa0c.png photo Logo_HBO_dian-hasan-branding_US-1_zps2efacc80.pngPhotobucketPhotobucketLogo_Daya-Dimensi-Indonesia_dian-hasan-branding_ID-10PhotobucketPhotobucketPhotobucketLogo_Korea-Telecom_OLD-LOGO_dian-hasan-branding_KR-10PhotobucketPhotobucketPhotobucketPhotobucketPhotobucketPhotobucketPhotobucketPhotobucketPhotobucketLogo_SRUC_Scottish-Rural-College_NEW LOGO_dian-hasan-branding_UK-1UntitledLogo_AIG-Lincoln_dian-hasan-branding_1Logo_ACATS-BVBA_dian-hasan-branding_ES-1Photobucket photo Logo_OM_Extremely-Fashionable-Furniture_wwwliangcourtcomsg_liang-court_happenings-detailsaspx-idjAfBFInruGkKCRyR5cUVag_dian-_zps7976a8cc.png photo Logo_Reporte-Indigo_wwreporteindigocom_dian-hasan-branding_MX-6_zps908be9c8.png photo Logo_ReporteIndigo_wwreporteindigocom_dianhasanbranding_MX1_zpse04ab2c2.png photo Logo_ReporteIndigo_wwreporteindigocom_dianhasanbranding_MX3_zpsa62a8134.png photo Logo_Reporte-Indigo_wwreporteindigocom_dian-hasan-branding_MX-4_zps06669961.png photo Logo_Kizoom_dian-hasan-branding_US-1_zpsbc64ba38.png photo Logo_Logopaedie-Austria_wwwimgespraechat_dian-hasan-branding_AT-1_zps1b89c60e.pngLogo_LMS-Engineering-Innovation_www.europractice-ic.com_wordpress_LF_wp-content_uploads_2011_06_CC-LMS.pdf_dian-hasan-branding_FR-1

The art of designing an entire company’s ideas, ethos, knowledge and future in one logo and corporate identity is an integral part of the visual branding. Of course there’s more to branding than meets the eye!

Most of today’s organizations are well-versed in this communication medium. Some are still struggling, however, to put into a logo the values and positive traits they want captured. And there are some others that are very similar looking, albeit representing completely different organizations. (click on the picture for more info).

About dianhasan

Brand Storyteller, Travel Writer, Speaker, Creative Writer & Thinker - avid observer of randomness in everyday life - Sustainable Business, Eco Matters, Sustainable Urban Issues, Architecture, Heritage Conservation, Innovation & Brand-Strategy, Cross-Cultural Communications, Travel, Tourism & Lifestyle.
This entry was posted in Austria, Belgium, Czech Republic, Germany, Greece, India, Indonesia, Ireland, Israel, Malaysia, Mexico, Philippines, Singapore, South Korea, Spain, Switzerland, The Netherlands, The Philippines, UK, USA and tagged , , . Bookmark the permalink.

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