In our daily lives there are things that seem natural, omnipresent and part of the landscape. We take it for granted that they should always be there. I’m talking about a brand and the depth of how it has permeated into the consumers’ mindset. All of us, really!
That brand is Coke, and as we all know it is inseparable from Pop Culture. So when you see it depicted on the street-level like the picture below, you know the brand ownership has shifted to the public mass! There is only a handful of other brands that have managed to go this far.
Inspiration: Majorly Cool