Category Archives: The Netherlands

Identity Evolution | DSM


In the world of branding, the fastest and easiest route to changing a look is through a Logo & Corporate Identity Makeover. It’s the expedited method of projecting a new image, and an ongoing journey of constant changes, regardless how … Continue reading

Posted in The Netherlands | Tagged , , , , , , , | Leave a comment

Logo + Corporate Identity | Let dots do the talking [3]


Sustainable Dance Club, Rotterdam, The Netherlands.  To see the related blog post entitled: “Let dots do the talking [1],” please click here. The art of capturing an entire company’s ideas, ethos, knowledge and the future in one logo and corporate identity … Continue reading

Posted in Chile, The Netherlands | Tagged , , , , , , | Leave a comment

Logo + Corporate Identity | Letters enclosed in yellow doppelgängers


Tripbod, Social Media-based Travel Platform, London, UK; Prépa-Langues Eurostages, French Language School, France; Actieplan Aaltjesbeheersing, The Netherlands.  To view the related blog post entitled: “Blob and free-form doppelgangers“, please click here. The art of capturing an entire company’s ideas, ethos, knowledge and the future … Continue reading

Posted in France, The Netherlands, UK | Tagged , , , , , , | Leave a comment

Logo + Corporate Identity | Circle coterie doppelgängers


Lipitor, Cholesterol Reduction Medication, Pfizer Pharmaceuticals, USA.; Seattle Center, originally built for the 1962 World’s Fair, the 74-acre Seattle Center is a park, arts, and entertainment center in Seattle, Washington; Daylife, a cloud storage solutions service, USA; Aristo Universal Construction Co., Mumbai, India; CPA … Continue reading

Posted in Austria, Canada, Chile, India, Indonesia, Poland, Singapore, South Korea, The Netherlands, UK, USA, Venezuela | Tagged , , , , , , | Leave a comment

Logo + Corporate Identity | When a simple square will do [4]


The BLOC Downtown, a new urban redevelopment of a mixed-use complex of retail, dining, living, and hotel in the heart of Los Angeles. Anchored by Sheraton Downtown, slated for opening in 2014; Graphic Design Museum, Breda, The Netherlands.  When a simple square … Continue reading

Posted in The Netherlands, USA | Tagged , , , , , , | Leave a comment

Logo + Corporate Identity | When a simple square will do [3]


Financial Services Forum, UK; DTPS Framework Solutions, Datapas, The Netherlands.  When a simple square suffices to represent a company’s brand identity. Sometimes the simplest of ideas create the greatest impact. To see the related blog post “Square and rectangle galore,” please click … Continue reading

Posted in The Netherlands, UK | Tagged , , , , , , | Leave a comment

Logo + Corporate Identity | Swirl doppelgängers [6]


CCW (Carolina Cotton Works), Inc., Gaffney, South Carolina, USA; AppCentral, Smartphone Application Hub, Canada.  To see the related “Swirls of a high-tech and biotech kind”, please click here. The art of capturing an entire company’s ideas, ethos, knowledge and the future in one logo … Continue reading

Posted in Canada, The Netherlands, USA | Tagged , , , , , , | Leave a comment