Category Archives: Germany

Logo + Corporate Identity | Bare minimum doppelgängers [1]


AEW (Addlestone Electrical Wholesalers), Surrey, UK;  Credit Europe Bank, a Dutch-based Banking Group with operations across Europe and the Middle East, in countries like Belgium, Germany, Switzerland, Malta, Romania, Russia, Ukraine, and United Arab Emirates.  Some logos are simpler than others, … Continue reading

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Logo + Corporate Identity | Bare minimum, encircled shapes


AEW (Addlestone Electrical Wholesalers), Surrey, UK; Polk Audio, USA; Royal Air Force Benevolent Fund, UK; Montblanc Writing Instruments and Timepieces, Switzerland; Spalding Sporting Apparel and Equipment; Lytro Mini Digital Cameras, USA; Office Furniture Assembly Services, Westchester, NY, USA; Lytro Digital Cameras, USA; Bank … Continue reading

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Logo + Corporate Identity | Red triangle doppelgängers [6]


HeadHunt, an online portal for Singapore Exeutive Search Postings, from London-based Hays Executive Search Co., Singapore; KLAFS Saunas, Germany.  When a simple red triangle – regardless how of its position – suffices to represent a company’s brand identity. Sometimes the simplest of … Continue reading

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Logo + Corporate Identity | Inverted “V” doppelgängers [2]


Aristo Lighting, Germany; Elevatr, an online platform to promote and identify early adopters and potential brand ambassador for new products, USA; Highroad Communications, Toronto, Canada; Compass Serviced Offices, with multiple locations in Hong Kong and Singapore.  It’s interesting to note that all … Continue reading

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Logo + Corporate Identity | Inverted “V” doppelgängers [1]


Aristo Lighting, Germany; Elevatr, an online platform to promote and identify early adopters and potential brand ambassador for new products, USA; Highroad Communications, Toronto, Canada; Compass Serviced Offices, with multiple locations in Hong Kong and Singapore.  It’s interesting to note that all … Continue reading

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Logo + Corporate Identity | Letter “E” doppelgängers [2]


Clean Energy Capital Investment Banking, Houston, TX, USA; Evonik Industries, Specialized Chemicals, Essen, Germany  To see the related blog post “Geometric Exploration [5],” please click here. The art of capturing an entire company’s ideas, ethos, knowledge and the future in one … Continue reading

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Logo + Corporate Identity | Letter “S” doppelgängers [1]


Software AG. IT Co., Darmstadt, Germany; Smart Services, Scotland, UK. To see the related blog post “Geometric exploration [4],” please click here. The art of capturing an entire company’s ideas, ethos, knowledge and the future in one logo and corporate identity is an … Continue reading

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