Category Archives: India

Logo + Corporate Identity | Let letters form the logo [1]

Posted on January 7, 2016 by dianhasan

Some logos are simpler than others. Made of mere letters that are arranged into a pattern, mostly looking like a floral wreath. Apparently there’s plenty of company. Bioness Life Sciences, CA, USA; Instituto Millenium, Brazil; Vivanta by Taj Hotels, India; … Continue reading →

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Logo + Corporate Identity | Flowers galore [6]

Posted on January 3, 2016 by dianhasan

Floral Expressions Florist, Kearney, Nebraska; Istancool, a Festival of Art, Literature, Architecture, Music, Design & Business Talks, Istanbul, Turkey; TPF (Turkish Philanthropy Funds), New York City, NY, USA; Bind Banco Industrial, Buenos Aires, Argentina; MND (Motor Neurone Disease) Australia; MND … Continue reading →

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Logo + Corporate Identity | Obese typography doppelgängers [2]

Posted on December 23, 2014 by dianhasan

SBI (State Bank of India), and its subsidiary SBI Life Insurance Company; GO Transit, Toronto Metro Area Public Transportion, a division of Metrolinx, Toronto, Canada. Some corporate identities are composed of typography that seemingly go on a heavier binge than others, as seen … Continue reading →

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Logo + Corporate Identity | Obese typography doppelgängers [1]

Posted on January 24, 2014 by dianhasan

SBI (State Bank of India), and its subsidiary SBI Life Insurance Company: C.R. Laurence Glass Industry, USA; Delaware North Companies Hospitality and Food Service Co., DE, USA.  Some typography used to represent brand identities carry heavier weight, in the literal sense. Like … Continue reading →

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Logo + Corporate Identity | Interlocking doppelgängers [4]

Posted on December 2, 2013 by dianhasan

iSentia, media intelligence group in Australia, New Zealand, South-East Asia and Greater China; Union Bank of India, Mumbai, India; Macheen, Mobile Broadband, Austin, TX, USA.  To see the related blog post “Interlocking doppelgängers [1],” please click here. The art of capturing an entire company’s ideas, ethos, … Continue reading →

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Logo + Corporate Identity | Circle coterie doppelgängers

Posted on October 30, 2013 by dianhasan

Lipitor, Cholesterol Reduction Medication, Pfizer Pharmaceuticals, USA.; Seattle Center, originally built for the 1962 World’s Fair, the 74-acre Seattle Center is a park, arts, and entertainment center in Seattle, Washington; Daylife, a cloud storage solutions service, USA; Aristo Universal Construction Co., Mumbai, India; CPA … Continue reading →

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Logo + Corporate Identity | Incomplete circle doppelgängers [2]

Posted on September 23, 2013 by dianhasan

  Collective Media, with offices in NYC, London, and Bangalore, India; Chandler-Gilbert Community College, part of the Maricopa Community Colleges, Chandler, AZ.  To see the related blog post “Engine doppelgängers“, please click here. The art of capturing an entire company’s ideas, ethos, … Continue reading →

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Logo + Corporate Identity | Circle family doppelgängers

Posted on September 12, 2013 by dianhasan

Zobla, logo design concept; TATA Indicom, India’s leading broadband and internet service provider; Stream logo design concept by Tent Brand Design, Tyne & Wear, UK.  The art of capturing an entire company’s ideas, ethos, knowledge and the future in one logo and corporate identity … Continue reading →

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Logo + Corporate Identity | Dot the “i” with a ring [2]

Posted on September 10, 2013 by dianhasan

COSI Science Center (formerly known as Center of Science and Industry), Columbus, OH, USA; TATA Indicom, India’s leading broadband and internet service provider; Enterprise Ireland, the Irish economic development agency focused on promoting Irish-owned businesses.  Notice how all logos use rings to dot … Continue reading →

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Logo + Corporate Identity | Bright circle doppelgangers [1]

Posted on August 29, 2013 by dianhasan

  Adagio Long-Stay Hotels by ACCOR Hotel Group, France; TATA Indicom, India’s leading broadband and internet service provider.  All logos are joined in their common use of the yellow, all depicting different objects and communicating different brand messages. To see other … Continue reading →

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