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Category Archives: Portugal
The Black + White Test | Serrated doppelgängers [1]
Seasoned graphic designers have an effective tool to test logo designs, to avoid any similarities with existing designs – via the Black & White Test. It’s a fast and easy way to see how their logs stack up against whatever’s … Continue reading
Logo + Corporate Identity | Geometric doppelgängers [8]
Montiterras Civil, Urban and Industrial Construction Co., Lisbon, Portugal; Kajima Corporation, Japan, and their US subsidiary. To see the related “Geometric exploration doppelgängers [4]”, and “Geometric exploration [7]“, please click here. The art of capturing an entire company’s ideas, ethos, knowledge and the … Continue reading
Logo + Corporate Identity | Geometric doppelgängers [7]
Ingénieur Manager Program, from l’École Polytechnique de Montréal (Montreal Polytechnic), Canada; Montiterras Civil, Urban and Industrial Construction Co., Lisbon, Portugal; Kajima Corporation, Japan, and their US subsidiary To see the related “Geometric exploration doppelgängers [5]”, please click here. The art of capturing an entire company’s ideas, … Continue reading
Logo + Corporate Identity | Red heart doppelgängers
Guimarães 2012, European City of Culture, Guimarães, Portugal; Blood Watch, a public healthcare program from NSW Government, Australia; Logo Design Finalist for UK Customer Experience Awards 2013, UK. To see the related blog post “Blob and free form doppelgängers” please click here. The … Continue reading
Logo + Corporate Identity | What language does your circle speak? [3]
Logos and Corporate Identity are all about communicating messages through Signs and Symbols. What message and how it’s communicated has much to do with culture. Take, for example, a simple circle, it may carry different meanings. Universally it may mean … Continue reading
Logo & Corporate Identity | Flowers galore. Inspired by Nature [3]
Prima Banka, Private Commercial Bank, Bratislava, Slovakia; Aloha Airlines, a Hawaii, USA-based defunct airline; Citizens Bank & Trust, Chillicothe, MO, USA; QNB Capital, a Qatar National Bank Subsidiary Co., Qatar, UAE; Millward Brown, a global company focused on brands, … Continue reading
Posted in Australia, Canada, China, Colombia, Germany, Indonesia, Italy, Jordan, Mexico, Panama, Portugal, Qatar, Scotland, Slovakia, Spain, Sweden, Taiwan, The Netherlands, Turkey, UAE, UK, USA, Wales
Tagged Brand Building, Culture Code, Design, Graphic Design, Innovation & Brand Strategy, Logo & Corporate Identity, Role of Culture in Brand-Building
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Logo + Corporate Identity | Logo morphing
It’s always a pleasant surprise to find other bloggers who follow logos and corporate identity as incessantly as I am. So just for shits and giggles (to borrow an expression that my teenage sons often use), I’m posting Logo Transformations … Continue reading
Logo & Corporate Identity | Folded origami doppelgängers [1]
Capital Partners, Financial Consultants, Australia; Albertini Addiction, concept logo created by Gomi Design; Liberis, concept design logo for a Portuguese Medical and Esthetic Tourism Facility in Tunisia (designed by burokratik) The art of capturing an entire company’s ideas, ethos, knowledge and the … Continue reading
Logo & Corporate Identity | Folded ribbon doppelgängers [2]
Distrilog Group, Belgium; Citizen Bank & Trust, Van Buren, Arkansas; Portugal-based Millenium BCP Bank (formerly Banco Comercial Português). To see Folded ribbon doppelgängers [1], please click here. The art of capturing an entire company’s ideas, ethos, knowledge and the future in one logo and corporate … Continue reading
Logo & Corporate Identity | Ribbons unite! Separated at birth?
If you think logos and corporate identity and any other brand logos are truly original these days… think again. There’s plenty company, the world over. Whether doppelgängers, look-alikes, wannabes, copies, or plain plagiarism, similarities abound. Sheer coincidence? Or copycats? Hey, in … Continue reading
Posted in Belgium, Germany, Indonesia, Pakistan, Portugal, Spain, Taiwan, USA
Tagged Brand Building, Innovation & Brand Strategy, Logo & Corporate Identity
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